A specialist agency advisor for growth and exit .
Jeremy Williams is The Agency Coach
Using entrepreneurial experience to help marketing agencies reach their highest potential.
PROVEN EXPERIENCE
"With over 25 years of agency experience building and scaling B2B marketing agencies, I've walked the path from struggling entrepreneur to successful exit. As a qualified business coach and strategic consultant, I combine real-world experience with proven methodologies."
Years Agency Experience
Exit Value
Agency Clients Coached
Why use The Agency Coach?
"Having experienced the highs and lows of agency ownership firsthand - from near bankruptcy to an £11M exit - I understand the challenges you face. My mission is to help agency owners avoid the mistakes I made and accelerate their path to profitable growth and successful exits."
01
MBO, turnaround & scaled ScopeMedical
02
Transformed loss-making to profit
03
Achieved £11M trade sale exit
04
Coached 20+ UK and EU agencies
A Three Step Approach.
1. Focus
Clarify your agency’s strategic direction and identify the opportunities that will drive sustainable growth.
- Strategic clarity and direction
- Market opportunity analysis
- Core competency identification
- Resource allocation optimisation
2. Compete
Develop competitive advantages and positioning strategies that differentiate your agency in the marketplace.
- Competitive positioning
- Value proposition development
- Market differentiation
- Strategic advantage creation
3. Grow
Execute growth strategies that scale your agency profitably while building towards a successful exit.
- Scalable growth execution
- Profit optimisation
- Team and operational excellence
- Exit preparation strategies
Professional Marketing Agency Development
Proven methodologies and strategic insights to transform your agency's performance, from hands-on workshops to comprehensive digital guides and bespoke help.
The Scorecard
Agency Scoring Workshop
Half-day
In-person
Contact for pricing
A validated agency performance process using a novel scoring system developed by Jeremy and used many times by clients. It focuses on the simplicity of a balanced scorecard.
This is a self-scored, honest appraisal of the business. You'll agree and prioritize what you want to change in the business. After that, the roadmap of how to do it would be a second stage process. It works.
Workshop Process:
- Self-scored, in-person session with Jeremy
- Assessment across strategy, finance, marketing, operations
- Open discussion creating alignment
- Purposeful direction for the business
Who's it for:
- Owners & senior management teams
- Progressive boards
- Leaders seeking to get more forensic with their business
The Numbers
Agency Finance Workshop with Specialist Finance Director
Full-day
In-person + FD
Contact for pricing
Getting into your numbers and getting your key metrics identified. This Finance Workshop is run by an experienced agency FD and Jeremy.
Our goal is to communicate essential metrics, look for operational efficiencies in time utilisation, margin improvement, and address profit growth. This can progress afterwards with finance team coaching/mentoring.
Workshop Process:
- Key metrics identification and analysis
- Operational efficiency assessment in time utilisation
- Margin improvement opportunities
- Profit growth strategy development
Who's it for:
- Frustrated owners
- Partners seeking more profit
- Management teams seeking to develop their finance function
Digital Guides
Self-help resources from The Agency Coach, built from a wealth of experience and proven techniques. Genuine and practical impact from day one.
The 5 Levers
Discover the five critical levers that separate highly successful agencies from those that struggle. Based on Jeremy’s experience building and selling ScopeMedical for £11M.
- What's included:
- The 5 fundamental levers of agency success
- How to identify which lever to pull first
- Real-world implementation strategies
- Case studies from successful transformations
The Magnificent 7
The seven core pillars that every successful agency must master to achieve sustainable growth and profitability.
- What's included:
- The 7 essential pillars of agency excellence
- Step-by-step implementation roadmap
- Profit optimization strategies
- Exit preparation framework
What Clients Say
Real feedback from business leaders who've transformed their companies with strategic coaching.
"On a personal note, moving from an employee to a business owner and leader can be a daunting prospect, having Jeremy for counsel and advice has been invaluable."
— Jon Wells, Assembly Studios
"Jeremy's calm manner gave us the confidence to explore many options that we hadn't ever considered. This allowed us time to reflect on our decisions and seek the best opportunities for our staff and management."
— Anne Pamphilon, Jumbuck Film & TV